TIPS ON
PROMOTIONAL PRODUCTS
Getting
noticed by new prospects is tough.
Being remembered is sometimes even tougher.
An intelligently chosen promotional product could be your
best investment to stay in the client’s mind.
- When choosing a promotional company, ask your friends or
business associates for a referral.
- When purchasing promotional products you should have an
idea of what you want to spend. Develop a budget and stick
to it!
- You should have an open mind when choosing a promotional
product. Make sure that the salesperson has a full
understanding of what the item is being used for.
- Do not always purchase a lot of one item, but less of
more items. Variety is the spice of life.
- Always give your promotional supplier a reasonable
amount of time to complete the order. The more time you have
the less mistakes will be made.
- Always check your artwork. Mistakes are costly in time
and money.
- Make sure that before you give the go ahead on an order,
that you obtain a written quote first. Avoid surprises.
- When purchasing clothing, you should consider embroidery
over silk screening. An embroidery tape can be used over and
over at a minimal cost. Silk screening will always have a
set up charge. Discuss this with your sales rep.
- When asking for a quote, don’t always ask for the
minimum quantity. The “next column” pricing may be
considerably less and should be considered. Remember, the
more you buy the less it will be.
- Your logo on a promotional product will help you promote
your company. Let the business sector know who you are.
ADVERTISE!!
Finally, rely on your sales representative for his expertise.
After all, your clients are relying on yours.
Al Mervin
LJ Sales
416-995-1349
Or: Email al@ljsales.com www.ljsales.com
Al provides a true one-stop
promotional service.
Virtually anything that can hold your
logo/message can be acquired, along with
knowledgeable, personal service.
Al can also arrange for all you printing
needs, dealing with a large variety of trade
printers and finding the right one for each job.
- Editor